I've owned marketplace, D2C, and performance marketing strategy for LG and Sony, and I'm now building the same practice for EU and international markets from Paris. This is real work, not a portfolio template — see what's behind it.
Real case studies for proof, the career journey for context, expertise for how I think, and a set of frameworks and tools I actually use.
Two engagements worked in full — LG Electronics and Sleepwell — with real responsibilities and results, not illustrative scenarios.
View my work →Twelve years, five companies, India to Paris — the full progression, not a résumé pasted onto a page.
See the journey →Growth, commerce, strategy, data, and technology — five areas, and how to work together.
Explore expertise →Metrics glossaries, live calculators, and frameworks I actually use — free, no form required.
Browse insights →Visibility, engagement, conversion, profitability — in that order. Each stage narrows, and each has a formula behind it. Full detail in the Metrics Library.
The launch funnel, the metrics cheat sheet, and the budget rhythm behind every campaign on this site — one free PDF, no signup.
Knowledge base, not live AI — instant answers