Product marketing → e-commerce leadership → international relocation. Twelve years, five companies, one consistent focus: data-driven growth.
Relocated to Paris; intensive French language study (A2, in progress) and independent upskilling in Excel data modeling, SQL, and Amazon Advertising — building toward EU-market digital growth roles.
Owned Amazon/Flipkart/D2C strategy for the Large Appliance portfolio. +35% conversion rate, −15% marketing expenses, Flipkart Jury Award 2023. Member, LG Junior Board.
Owned the full-funnel Bravia TV launch calendar — budget, Prime Day, Independence Day, and pre-Diwali flagship XR launches — across sony.co.in, Amazon, and Flipkart, coordinating media agencies, Product, Sales, MD Office, and the Tokyo HQ team. Full detail on the Work page.
End-to-end performance marketing and D2C operations (sleepx.com) — P&L ownership, agency management, GTM strategy for NPD launches, marketplace partnerships across Amazon, Flipkart, and Pepperfry.
Onboarded 15+ vendors in 2 months while leading a team of 5. Built a proprietary ROI-calculation model used company-wide. Introduced a B2B revenue stream, +20% quarterly growth.
Launched the Neuron Gym app to 300,000+ installs in 6 months. Owned App Store Optimization and competitive analysis via Tableau and Excel.
JIMS, Rohini, New Delhi
Magadh University
The launch funnel, the metrics cheat sheet, and the budget rhythm behind every campaign on this site — one free PDF, no signup.
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