Career Journey

India to Paris, one thread the whole way.

Product marketing → e-commerce leadership → international relocation. Twelve years, five companies, one consistent focus: data-driven growth.

2025 —
Present

Relocation & Upskilling — Paris, France

Relocated to Paris; intensive French language study (A2, in progress) and independent upskilling in Excel data modeling, SQL, and Amazon Advertising — building toward EU-market digital growth roles.

2023 —
2025

Marketing Manager – Online Business, LG Electronics

Owned Amazon/Flipkart/D2C strategy for the Large Appliance portfolio. +35% conversion rate, −15% marketing expenses, Flipkart Jury Award 2023. Member, LG Junior Board.

2022 —
2023

Category Incharge – TV (Bravia), Sony Group Corporation

Owned the full-funnel Bravia TV launch calendar — budget, Prime Day, Independence Day, and pre-Diwali flagship XR launches — across sony.co.in, Amazon, and Flipkart, coordinating media agencies, Product, Sales, MD Office, and the Tokyo HQ team. Full detail on the Work page.

2020 —
2022

Campaign Manager, Sleepwell (Sheela Foam)

End-to-end performance marketing and D2C operations (sleepx.com) — P&L ownership, agency management, GTM strategy for NPD launches, marketplace partnerships across Amazon, Flipkart, and Pepperfry.

2016 —
2020

Digital Marketing Manager, Claymango

Onboarded 15+ vendors in 2 months while leading a team of 5. Built a proprietary ROI-calculation model used company-wide. Introduced a B2B revenue stream, +20% quarterly growth.

2013 —
2016

Product Marketing Manager, AVI Edlogiq Pvt. Ltd.

Launched the Neuron Gym app to 300,000+ installs in 6 months. Owned App Store Optimization and competitive analysis via Tableau and Excel.

Education

Foundations.

2011 – 2013

PGDM, International Business

JIMS, Rohini, New Delhi

2008 – 2011

BBM

Magadh University

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